Monday, March 12, 2012

Tweet if you’ve got range

Ever since I have started using my Nokia N-8 my mobile bill has dropped significantly. It is down by more than 40%. When I analyzed this month’s bill I suddenly realized that I had much fewer calls and the number of SMS’s has dropped drastically as well.
Though my conversations though my phone have increased, the channels have become more diverse. I use G talk, Whats App and Skype to talk to my close friends, Office Communicator to connect with my current and former colleagues. Facebook chat to talk to my trusted network.  All these have eaten into the mobile operator’s share of my wallet.

So am I the only one feeling this way?
Not exactly, in a recent report the management consultant firm Ovum estimates that mobile operators lost about $13.9 Billion due to social messaging. The number was close to $ 8.7 billion in 2010. Same is the current upcoming trend in India. So clearly this is a global phenomenon which is adding on to the woes of the mobile operators resulting in a further decline in ARPU (Average revenue per user). 
Internet Protocol-based social messaging is cutting into the profitable revenue streams generated by SMS and Multimedia Messaging Service (MMS).

This loss today represents almost 9 % of the total revenue from messaging. Applications like Blackberry messenger, G talk, Skype, Facebook Chat, ChatOn and Whats App, Tweeter are eating into the SMS revenues of most operators globally. The new web-based apps also allow users to group chat, have 1:1 conversations, and supports attachments, emoticons and more.

As users lap up mobile internet services, the web giants are strengthening their relationships with consumers, while the telcos are finding their connections with customers reduced to a monthly bill and an occasional handset upgrade. The operators complain that the web giants are hitching a free ride on the networks in which they are investing billions, while free services like Facebook Messenger are eating into the SMS text revenues.
Adding to this, TRAI has made many changes in SMS delivery policies taking up daily SMS limit to just 200 SMS hence raising operator concerns.

Today in little more than a decade the social network apps have almost started what would be the end of the SMS. Mobile operators need to relook at their services in order to stay competitive in the future. But it said it is questionable whether in the short term that incremental data revenues for tweets, status updates and check-ins, and the more substantial data usage from services like YouTube, can offset the loss from the more lucrative messaging services that operators built up and still count on for revenues.

So what can mobile operators do to reverse the situation?

1. Concentrate on data services: Most operators’ today focus more on voice and messages, but with the rise of smart phones it is data services that would drive revenue. A good example is the increase in data services revenue for NTT DoCoMo in Japan after the advent of smart phones.
2. Mobile broadband: With launch of 3G services the faster mobile internet experience would be through broadband and this is yet another area of growth for mobile operators.
3. Collaboration with App developers: Currently the apps built for various platforms are the ones that will eventually eat into the operator revenues. Working with these developers, operators can co-create apps that would keep the users on the mobile operator’s network. For example if I had a choice between the Airtel Live and a App from Wall Street Journal, the user experience of the WSJ app is far superior to Airtel Live, hence despite being an Airtel customer for over a decade, I have not spend more than an hour till date on Airtel Live.
4. Value added services: Increasingly many transactions are shifting to the mobile phone. Services like mobile banking, mobile commerce and mobile ticketing would become the norm rather than the exception. It is time that the operators work collaboratively with this increased ecosystem and enhance their services. With decrease in SMS use in P2P (Person to Person) developers are more concentrating on A2P (Application to Person) and P2A (Person to Application). Many machines are now working on SMS platforms which in future will be shifted to apps based platforms.
But this is just the tip of the ice-berg. What are the other strategies that operators can run to leverage the growth of social media and smart phones?

Wednesday, January 25, 2012

Mobile as we know - Bank and Wallet On The Move


Yesterday I got a mail from my bank probing me to install mobile banking application on my smartphone and get a collage cup free. This gave me a blink of fair integration of banking and telecom industry.
There is a slow tectonic shift waiting to occur beneath the banking world due to the emergence of mobile internet which will eventually alter the concept of banking, payment and money. With about half of the world's population expected to be connected via mobile phones by 2015, this is bound to have far reaching implications on social, economic and cultural life the world over. Never has the world been so widely accessible, connected, networked and mobile.
Global operators have spent around one trillion dollars to create mobile networks and services. Hardly a week goes by without any major announcement in the media about new mobile applications, opportunities, alliances and upgrades. With mobile phones becoming smarter and more powerful, with color displays and cameras, we essentially get a personal computer on phone and Internet on the move with limitless possibilities, including mobile banking.
The banking industry the world over has invested heavily and benefited substantially from computer technology to transfer traditional services related to checking, saving, loans, debts, credit cards etc. Banks first focused on computer applications in back offices to improve productivity, efficiency and reduce cost. They then moved on to front offices for tellers to improve customer services. Similarly banks have also invested heavily over the last 25 years to create global ATM infrastructure to improve access and take some of the banking services to street corners. Now they have an enormous opportunity to take ATM and other banking functions to mobile phones without any substantial incremental investments.
Banks should be interested in mobile phone technologies for three reasons:
1.            To provide additional channel for delivery to mobile customers for convenience, comfort, control, visibility and security anywhere, anytime.
2.            To acquire new customers at lower acquisition costs, mainly because there are more mobile phone subscribers in the world than bank account holders
3.            To guard their eroding deposit base from big merchants offering prepaid cards and Internet players like PayPal.
The mobile commerce and banking have been in the making for several years with several faulty starts. Many early experiments based on small phone screens and server based wallets had very poor user experience and were not scalable.
To make mobile banking a reality, five things are required:
·                     Smart phones with bigger color displays and ability to connect with the Internet and download software applications directly from the net
·                     Simple and intuitive user interface with traditional leather wallet metaphor to incorporate branding and familiar images of credit card logos etc.
·                    Multiple secure payment options and services for consumers to select whatever they want from wherever they are
·                    Ability to store, manage and maintain accounts, receipts and budgets
·                    Ability to conduct physical world transactions at retail merchants
The first four are already in place. With these most of the banking functionalities related to checking balances, conducting and viewing transactions, transfer money, pay bills, receive loyalty coupons, purchase tickets etc. are possible today. The ability to conduct transactions at merchant requires interface between mobile phones and the point of sale (POS) through proximity radio frequency signals called near field communication (NFC) hardware and software. These terminals are already in place in Japan, Europe and US and are now being field tried in India and China.
Once consumers begin to conduct financial transactions using mobile phones it will be easy to integrate, customize and personalize cash, credit, loans, awards points, coupons and other promotions and incentives in real time.
The consumer will essentially focus more on spending mobile bits and bytes and less on cash as we understand today. If, for example, a one-million-mile award on international airlines, amounting to ten round trips from new York to New Delhi, is converted to instant cash, anywhere, anytime to buy other goods and services, how would this consumer account for this transaction in income tax?
For consumers to benefit from mobile banking three stakeholders will have to collaborate-banks for the financial services, Telcos for content and delivery and merchants for promotions and purchases. This could indeed create a win-win situation for all, especially the young early adapters to buy ring tones, music, games, books, movie tickets etc. If banks do not recognize the opportunity and take the initiative to drive mobile payment, there are others like Microsoft, Google, e-Bay, Yahoo! and perhaps Wal-Mart waiting in the wings to grab the new frontiers of tomorrow.
Quite inevitably the shift is caused by forces not within the industry but without. The dramatic emergence of mobile telephony worldwide is fraught with enormous implications for the future of banking and that of the form and concept of money.
The disruptive effect of mobile telephony for traditional banking has not been even recognized by the banking industry, let alone planned for. Part of the reason is that the traditionally conservative industry is naturally reluctant to adapt to this dramatic change. The institutional inertia is a serious challenge that this industry will have to address if it does not want non-banking players such as Telcos and other service providers to gradually take over the role that banks have played so far.
People around the world will no longer find it necessary to park all their cash in the banks. Instead they will have different instruments representing money sitting on their mobile phones. So instead of spending cash, they will be spending bits and bytes. 

Monday, October 17, 2011

Bring Your Own Booze- Bundle of Joy


Packaging subsidized handsets could be mobile operator’s ticket to profitability

College students around the world know the meaning of the acronym ‘BYOB’. Often accompanying party invitations, it tells the person being invited to ‘Bring Your Own Booze’.
Indian mobile operators have been practicing a variant with their customers, BYOH, or ‘Bring Your Own Handset’.
These days it seems like everyone want to catch up with services like Internet, voice, mobile social networking, and mobile TV. Double play, triple play and quadruple play offerings are becoming the rule rather than the exception for communication services. This is a growth market but one ruled by cost, with companies competing to win over consumers through price wars and promotions, with all segments largely mature.
So, to cater these services and to avoid price wars operators have come up with a “key” named “bundling” to the unlock the “Convergence lock”.

We all know Product bundling is a marketing strategy that involves offering several products for sale as one combined product. 

Earlier mobile operators stood away from bundling offers - giving handsets and subsidizing handsets, even moving to a model where there was no need to trust a customer: Pre-paid.

But things might be changing.

As Smartphones are coming to market telecom operators are looking to lure customers showing them smart features of smart handsets and smartly marketing their voice and data offers with them.

In March, mobile operator MTS launched a fairly high-end Android smartphone — the HTC Pulse — for the grand price of zero. The catch? Commit to a minimum monthly rental of Rs.1, 500 for a year.
Then, a few weeks ago, Airtel and Aircel both ‘launched’ the Apple iPhone 4 in India (Apple launched it in the US in June 2010), bundled with ‘reverse subsidy’ plans by which the customer could make back almost the entire cost of the handset over time.
Though it’s still early days, this could signal a deliberate shift for operators away from the quarter-on-quarter race for subscribers towards more profitable and longer-term customers. This is significant because most operators are chasing marginal customers who will be loss-making in the future.

“Contractual value is much better than mere transactions. That is a significant shift in the business”.
Operators are now using subsidies to earn money, not to lose it. Take for instance the HTC Pulse that MTS offers free with a year’s plan. Though its MRP is about Rs. 16,000, its cost to company is likely to be at least 25 percent less, thanks to bulk discounts from the phone maker and the ‘channel profit margin’ that phone makers reserve for distributors and retailers, which in this case, comes to the operator. Therefore the “free phone” will cost company, at the most, Rs. 12,000.What it gets in return is a customer who pays Rs. 1,500 monthly and Rs. 18,000 annually, at the minimum. Assuming these new customers stay with operator for at least another year after the offer — an assumption that is neither too ambitious nor common — the offer has a net present value of Rs. 20,000 for operator. In other words, it stands to make that much from each new customer signed this way.
That’s not all. Many customers end up spending even more.

“These offers are designed to attract the heavy users who, after sampling the better user experience and networks speeds, end up crossing the minimum commitments on both minutes and megabytes”.

This is what we can call “A Priority Customer Selection”.

Unlike the past where these offers were designed to attract new customers into the telecom network, this time operators are using them to attract users, who change their phones every two years, consume data significantly and have high ARPU (average revenue per user).

Smartphones are also a cornerstone in operator strategies towards increasing data traffic and revenues.
Facts say that no operator is making money on new voice customers, hence everybody wants to move to data. And for selling data, I expect more operators to subsidize handsets.
Smartphones, thanks to their large screens, fast processors and slick software, are the best way for operators to spur data consumption.
Telecom networks around the world have seen exponential data usage from smartphone users compared to featured phone ones, in many cases, as high as 10 times.
But due to their relatively higher prices, smartphones have not yet become main stream in India. Which brings us to the chicken-or-egg situation the Indian operators are trying to solve: They need smartphones to drive wider data usage among subscribers, but their higher prices mean not enough customers are buying them.

“For tablets and smartphones, bundling is the way forward. Only then can we kick-start their adoption”.

Article dedicated to Steve Jobs who smartly brought the smartphones to the “ i ” level. 

Thursday, July 14, 2011

It's Renovation Time

India is finalizing an overhaul of its telecommunications policies to address criticism that regulations are wrecking one of the nation's hottest industries by fostering price wars, degrading service quality and blocking much-needed consolidation.
'India's cellphone rates have plunged in the past several years. 
According to Kapil Sibal, India's minister of communications and information technology, the new policies, which will be in place by September, will relax restrictions that have prevented mergers and will aim to consolidate the wireless industry to only six carriers per market within India, down from 12 or 13 in many markets now. With this the regulator and DoT is promising to free up radio spectrum, the airwaves that carry wireless signals, and allow companies to share spectrum.
India's cellphone rates have plunged in the past several years in a hypercompetitive environment. Averaging about seven-tenths of a U.S. cent per minute, the rates are among the world’s lowest has helped to bring mobile phones to the masses and turn India into the world's second-largest wireless market, after China, with more than 800 million subscribers.
The outlines of a major revamp in telecommunications policy are expected to be unveiled by September.
The industry's rapid growth over the past decade is frequently cited as one of modern India's greatest success stories and has attracted billions in foreign investment.

But the setup has battered cellphone companies, whose revenue and earnings have declined sharply. Average revenue per user per month at Bharti Airtel Ltd., the nation's largest wireless carrier, dropped to just over $4 in the quarter ended March 31 from about $10 four years ago. Other carriers have reported similar drops.
Carriers have pulled back on capital investment, which dropped 42% from 2008 to 2010 to $7.2 billion, according to consulting firm Ernst and Young. It has raised fears that operators aren't nurturing their networks for the next phase of telecom development, the rollout of wireless Internet services. While India is in the early stages of introducing such third-generation services, the U.S. and many other developed markets are upgrading to 4G.
The government's new rules will go a long way toward determining whether India's telecom revolution sparks anew or fizzles over the next few years.
Now, it’s time to strike a balance in the telecom rules. Current call rates are unsustainable, but the new policies must not put telecom services out of reach of India's poor.
"Ultimately, technology is meant to serve a public purpose, so that objective cannot be lost," "At the same time, the operator must get a return on his investment that is attractive, and the industry must prosper."
Telecom firms complain that strict merger rules, such as a stipulation that a carrier can't have more than 40% of the revenue or subscribers in any market, have headed off deals between midsize and large carriers and left the industry with far too many players, fueling price wars.
Operators also say they are desperate for the government to make more airwaves available. A sluggish bureaucracy and the reluctance of government ministries to give up airwaves have meant that Indian carriers have a small fraction of the spectrum that their counterparts have in the U.S. and Europe.
"There is an artificial scarcity of spectrum in India, which is holding back Indians from getting world class telecom service.
A telecom consultant with Analysys Mason estimated that under current levels of spectrum, carriers will be able to provide reliable broadband service to only 117 million users in 2015, even though there will be demand for a further 65 million connections. The amount of lost potential revenue to the industry would be equivalent to 0.7% of gross domestic product, he said.
The government will move swiftly to sell more spectrum through a "market-based" mechanism that will ensure that prices are fair to carriers. Moreover, the sale wouldn't necessarily be through an auction but would be more specific. Prices skyrocketed in last year's 3G auction, forcing companies to shell out several billion dollars apiece to cover just a portion of the country.
"The big companies who have deep pockets only want an auction because they can snuff out everybody else".
In a shift, operators that aren't using their entire spectrum also will be allowed to rent portions to other companies, who could then offer wireless service. A common practice in many developed markets, including the U.S., this would put spectrum to more efficient use. Now the government want the regime to be far more flexible than it's ever been before.
Still, there will be some major constraints.
  •     Companies will have to pay a one-time fee for any spectrum they hold over a specified limit, a move big carriers like Vodafone and Airtel oppose because it could cost them billions of dollars.
  •      Spectrum availability and the number of players in the market also could be affected by a lawsuit that alleges that the government sale of 2G frequencies in 2008 was corrupt. The case, which is being heard by the Supreme Court, could result in some companies having their licenses revoked or having to return spectrum to the government.
  •     Shifting and unpredictable regulations have put further stress on operators. After several companies finalized offerings of video calling on their nascent 3G networks late last year, the government said they would need a special security clearance.

"You can't launch a service and then be told after the fact that you need some new permission, it leads to uncertainty in the market and a waste of resources."
Regardless of what regulators do, operators and their investors shouldn't be concerned about a meltdown.
"India is a market that cannot be snuffed out. There's no way in the world that will happen".

Thursday, June 2, 2011

Risks Involved in Telecom Industry Probable Political & Economic Implications


Telecom Industry as we know is one of the fastest growing industries in world, it has its own Strengths & Challenges.
Technological advancements, user demands & stiff competition has opened up a new gamut to operators wherein they are supposing to provide the services and to maintain already pressurized Revenue Margins.
An operator needs to be always on Alert mode to survive by understanding needs of customers and design products offering accordingly.
Telecom industry itself is very dynamic and vulnerable industry, hence its “Misuse” is quite easily possible and today almost every mobile phone is an entry point to internet.
Telecommunication Industry has following risk:
Use of Internet on Mobile
A common method to communicate safely is for the Radical Element to save a draft of a message on a free e-mail service which is read by someone in another part of the world. Because the draft was never sent, the ISP does not retain a copy of it and there is no record of it traveling the internet.
This feature initially was difficult as a Radical Element was suppose to visit a Cyber Café where Govt. has inculcated stringent norms for identification, but through internet on mobile this has become one of the best options to transfer messages from one Radical Element to another Radical Element.
Telecommunication Fraudsters
It’s very difficult to define role of Telecom fraudster Governments and Regulatory authorities across world are very sensitive on this kind of issues and hence many of them are trying to bring new measure in addition to strengthening the existing norms prevailing in their respective countries.
Identity Theft for Prepaid Mobile
Most Radical Elements would not like to coordinate their work from a home or cell phone they obtained using their own name, driver’s license, address and other identifiers.
Identity theft is one way a Radical Element can establish an anonymous phone service to use for their Radical Element activities. With a new identity backed by a phone number, route for credit-card fraud also opens up for him.
Telecommunication Fraudsters
It’s very difficult to define role of Telecom fraudster, It can be a Hired Hacker who can penetrate in to secured data systems of telecom companies and fetch out confidential details like calling card numbers. This happened in Italy where Radical Element used this stolen calling card to complete their criminal activities.
Regulatory Measures:
Official / Govt. Authorized Identification to be taken prior to issuing Prepaid SIM Cards, Address and customer verification to be done prior to activation of prepaid SIM.
Still many countries like Indonesia and Middle East are to implement this as a regulatory norm. Many analysts predict that it will also help telecom operators to know their customers better and with accurate and valid database they will be able to segment their market better.
However some operators also criticize this move by stating reasons like false identity, Stolen SIM and stolen Phones can also be used for terrorist activities. Some operators also argue that call tracing can only lead to approximate location mapping rather than actual.
Some other advanced countries also propose keeping records of phone calls and emails for at least an year. This communication logs can be very helpful to police and intelligence agencies as this records reveals phone numbers called and geographical location of the caller.
Focusing on telecom fraud is important for organizations and regulators. If industry can stop telecom fraud, many criminals would find their anonymous communications severely restricted.
Telecom regulatory authorities have to do a proper scrutiny on the standing of parties before according any approvals. Furthermore, know your employee controls are an important aspect of preventing corruption in the ranks of telecom companies.
Telecom companies shall become more stringent while scrutinizing KYC document. They need to review each customer acquisition.

Tuesday, May 3, 2011

Slumdog millionaire Telecom



Using the “Slumdog” title in the Telecom story is not to just attract attention. It’s really a great title for the Telecom Industry in India, which has been a great story for 18 plus years now, and continues to get bigger and bigger in the Telecom success stories of the world.

Despite the extraordinary growth with the market (with over 850 million subscribers) there is continued debate amongst the network operators, policy makers, politicians and technologists. All the commotion is not all that bad with the Indian Telecom market and it for sure makes great reading. There were endless delays with new spectrum auctions, allocation of spectrum to the already approved operators, debates on value of the 3 G spectrum, more committees to decide on future, BSNL and MTNL continuing to get preferential deals, bickering amongst the CDMA and GSM operators, TRAI and DOT differences and whatever that can be remotely controversial is all on the table.

While the world has gone through a peak period of valuations and now working through a recession and perhaps back into an upswing, the value of more people connected in India will help with the overall economic growth. India has been thriving even the worst years of global economic slowdown. New opportunities for expanded role of more Indians to add to the GDP growth of the country will keep this momentum in positive indices while the world will work its way back into overall positive growth.

The 30 paisa per minute termination of a call rate that is being debated between old and new network operators also should be dealt with quickly.

Incumbent’s verses new entrants should not be dealt as an adversarial situation, rather than combining the strengths to offer the best value for customers. The market should drive the pricing rather than regulation.

The early entrants have enjoyed the benefits of lower pricing on their license fees, albeit they also risked the uncertainty of the markets. But the unchanged policies which are older than 6 years and over 500 million users ago should be dealt with the reality of today. People have recovered their initial outlay of capital and the new entrants have a bigger outlay today with lower revenue per user, and by trying to impose mechanics established many years ago in today’s environment may not be the most positive way for serving the current needs.

Twelve years have passed since National Telecom Policy NTP'99 and many changes have taken place thereafter. Action have been initiated to formulate a comprehensive NTP 2011. NTP 2011 will cover issues pertaining to licensing, spectrum allocation, tariffs/pricing, linkage with rollout obligations, and flexibility within licences, spectrum sharing, spectrum trading, mobile virtual network operators, unlicensed bands as well as mergers and acquisitions.

As part of the new policy, telecom would get infrastructure sector status, heralding tax breaks for companies and helping the domestic telecom equipment manufacturing industry.

Rural education, mobile banking, video and voice transmission and many other areas of communications will become more prominent with higher speed wireless networks. More mobile value added services will be introduced with the new networks and will create more opportunity for developers.

It is time for all agencies and individuals to stop poking at the process and let the market define itself. There is a need to grow employments and new networks will bring in hordes of opportunities in engineering, sales, development, towers and a whole slew of new VAS development.

The Indian Telecom market is ready for continued success. Success despite the bureaucratic shenanigans and technology lobbying is simply a matter of fact. Just imagine the economic and intrinsic benefits when the subscriber count crosses 1000 million in a couple of years? The benefits of well connected India with people communicating with the world will yield untold benefits to the overall economy of the country. Let the market have access to all available spectrum and let the users have the choice of technology. Let the users choose from a variety of choices of networks. Let everyone in India get connected and prosper.

Sunday, February 13, 2011

Should We Bet Now? If Yes, On Whom??


The whole country is currently talking about the ICC Cricket World Cup 2011.
With exorbitant prices at which the 3G spectrum bandwidth has been sold to the telecom players in India we are waiting to see the World cup on mobile.
The big boys (Airtel, Vodafone, Reliance, Idea, TATA etc) have accepted to shell out thousands of crores of rupees to get their share of the apple. USA or any other developed country is already muttering, 3G is the baseline standard there and people are talking about moving to 4G right now. Unfortunately, the spectrum allocations took a very long time to get completed for 3G and it will take years of effort and millions of dollars before which the telecom players would be fully prepared/able to move forward to the next step which is 4G.

Coming back to the topic, with telecos spending so much of money for the 3G spectrum, many of the investors are thinking,
Is this the right time to enter telecom stocks?
Or
Is it good enough to bet in cricket in the upcoming world cup?
The valuations are pretty low and a mobile phone has become a bare minimum necessity for everyone, shouldn’t we be entering telecom stocks to make some good buck right now?

I don’t want to give a straight answer right away. Let’s dig deeper in the whole situation and as smart investors we must be able to come to a conclusion at the end of this blog.

Below are the points we are going to consider:
1. Competition
2. Government rules
3. Cost of 3G spectrum
4. Cost of 3G infrastructure

Competition:
India is the one country where we have more than 10 telecom operators in major cities. We have Airtel, Aircell, Vodafone, Idea, Uninor, TATA Indicom, Virgin Mobile, TATA DOCOMO, Videocon Mobile, Reliance Mobile and so on. I intentionally left out BSNL because it is a government entity and immaterial of the profit or loss it makes, it’s going to survive and hence I feel there is no need to discuss about it at this moment.

With 10 people fighting it out, a customer who wants a new mobile connection would want the best deal for every single penny he is going to spend. With this competition comes cut throat pricing. As every operator comes up with an innovative/cost effective plan to attract prospective customers, his competitor would go one up and offer even better schemes. This game of one-upmanship is going to go on.

In developed nations usually we have only 2 or 3 major operators who hold more than 75% share in the market and we also have 2 or 3 smaller boys fighting for the remaining 25% share. But in India we have 10 or more guys fighting it out and hence this super stiff competition.

As a Customer: This is extremely good for us because we get a good value for our money
As an Investor:  This is really bad because companies would be going at leaner profit margins and hence the amount of profit we can make out of them may be limited.

Government Rules:
The Indian government came up with radical measures a decade ago to promote the usage of mobile phones and the telecos grew at a breathtaking speed. But now, with the new regulations with respect to sharing of the 3G spectrum and other telecommunication bandwidths, operators are going to find it harder and harder to cost effectively utilize their networks. Irrespective of the size of the operator and his customer base, the government has an upper limit on the max bandwidth an operator can use and hence it is going to be even tricky. The bandwidth is distributed proportionately among all the 10+ operators and hence the extra large players like Airtel or Vodafone do not get a bigger piece of the pie.

Every operator would want to retain its most profitable customers who form nearly 20% of its revenues. These are high end users (usually businessmen and other influential people) who use their mobiles extensively. With increasing number of users, the network is bound to get clogged and such customers may opt to choose a different provider thereby shifting the revenue to a different operator. At the same time, if operators reserve bandwidth for these guys, the remaining 75% or more customers are going to move off due to clogged networks because of bandwidth reservations for the big men. It’s a tough trade off for the operators which they must handle efficiently in order to maintain their profits.

As a Customer: Even if the networks of the big boys get clogged due to extensive utilization, we can shift to the smaller boys to continue our mobile usage.
As Investors: Big boys are listed in the stock market and if they start losing their customers it is going to reflect badly on their balance sheets and in turn going to affect our profits.

Cost of 3G Spectrum:
The government has made thousands of crores of money as part of this spectrum sale and the telecos are shelling out Rs. 10,000 crores or more (the big boys) for their share of the spectrum. That is a lot of money. Operators would want to pass on this cost to the customers who want to use 3G and many of us would not be willing to pay up such money and may opt to remain in 2G system, which means operators, may find it difficult to break even on the cost they incur in this spectrum purchase.

As a Customer: We have a choice, we can either pay up and start using the superior 3G technology or remain with the 2G option and opt to move on to 3G a few months down the lane when the price of 3G would come down. But, live mobile TV with 3G is coming like a lolly pop at us at the time of world cup and IPL.
As Investors: This multi-thousand crore expense is a liability in the balance sheet which will severely affect the company’s earnings which in turn is going to affect our earnings as share holders.

Cost of 3G Infrastructure: 
Just by getting the spectrum, operators cannot start using the 3G system. They are upgrading their existing technologies to work with 3G capabilities which means a further few hundred crores of expenditure to support the 3G network. Again this cost would be passed on to the customers who want to use 3G system.

As Customers: This cost would in turn be passed on to us; hence 3G may be an unreachable grape.
As Investors: Further expenditure in the balance sheet is definitely not going to do any good for the company’s profit. Companies are taking loans to meet this expenditure which is increasing their debt to equity ratio which effectively is going to directly affect our profits by holding the shares of that company.

Conclusion:
As I said in each of the sub sections, this upgrade to 3G may not be so profitable/rewarding for investors. Many wealth managers are exercising/advising caution to their customers who wish to enter teleco stocks.
If one is a new or small investor it is better to wait and watch and gain exposure to these stocks after a few months based on their performance. For seasoned investors, one can exercise his judgement and decide to buy/sell/hold these shares.

Finally to wrap up, a buy or sell suggestion is very easy but as always our Indian stock market has been giving its share of surprises to the Indian investor population. Why not try betting in the upcoming world cup, no one knows it might fetch you more than in teleco stocks.

Happy Investing!!! Enjoy World Cup!!!. Cheers!!!...